Advertisements drive messages, products, services and the like to an open audience. Transformation Church was hosting a career workshop open for any member interested in attending. Obviously, it needed to be announced and so we were contacted to create a professionally designed message that would appeal to the church congregation.
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services.
— Wikipedia
Transformation Church is a very multi-ethnic church. So, it was important that we used imagery that featured different nationalities without suggesting that those minorities are the ones solely in need of such a workshop.
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